The Ferrari museum hosted the third edition of “Innovate to compete”, the Executive Conference regarding innovation created by ANSYS and a moment appreciated by managers and entrepreneurs alike. 150 were able to participate, while the same number has been put on the waiting list. The conference’s success is also due to the treated issues, told by the entrepreneurs and managers, who live innovation ever day in their companies, and last but not least to the location in Maranello, symbol of excellence Made in Italy all over the world. A mix of technological-scientifical contributions and exceptional case histories to underline how much innovation is the recipe to mix technologies, visions and people. Today, innovating alone is difficult if not impossible. Therefore an important part of the conference has been dedicated to networking amongst the participants: help, support, giving input regarding possible collaborations in projects and ideas.